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Riding Around in a Mouselimo at Lion Country Safari
by Jennifer O’Brien Today I was lucky enough to participate in experiential marketing. I arrived at Lion Country Safari with BMI Elite’s Director of Marketing, Demi Pietchell, and was introduced to...
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Email Marketing for Valentine’s Day
February 14th is a day for love…hearts, flowers, cards & candy. Consumer engagement in the marketplace increases as people try feverishly to find the perfect gifts for their significant others....
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Marketers Who Overlook Halloween Will Miss Out
By Casey Kurlander A survey by the National Retail Federation (NRF) shows that Halloween is expected to be big this year- an $8 billion holiday to be exact. According to the survey, seven in 10...
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Improve Your Content Marketing in 2016
The New Year is upon us, which is a reminder to start fresh and incorporate a new strategy in business. Content marketing continues to evolve from buzzwords to blogging and has become a major player in...
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Useful Marketing Statistics That Made 2015 A Year To Remember
BMI Elite is the source of email marketing and data solutions. Email Marketing is an effective and trackable way to drive sales and traffic to your company. That being said, we would like to take a...
View ArticleHappy New Year From BMI Elite!
As a company, BMI Elite is looking forward to 2016 and all of the changing trends in the Email Marketing and Data industries—the increase in the importance of email and mobile marketing, the continued...
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7 Skills Marketers Need to Succeed in 2016
From changes in consumer behavior and social media landscapes, the marketing world is constantly evolving. Marketers today, need an widespread skill set ranging from content creation skills to social...
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Marketing Buzzword 101: Programming Media Buying
WHAT IS PROGRAMMATIC BUYING? • Use software technology to automate and optimize the planning, purchasing, and execution of digital marketing across all channels • Enable greater reach and access to...
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Super Bowl or Brand Bowl?
For millions of Americans, the Super Bowl is a more than just a game- it is a tradition shared with family, friends, rivals and even colleagues. While big football fans are interested in the outcome of...
View ArticleWatch Some of This Year’s Best Super Bowl Commercials
Super Bowl 50 has come and gone and it is time to recap some of the most memorable, hilarious and cringe-worthy commercials that aired! Which ones topped your list? Leave your comments below!
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Chipotle’s “Raincheck” Free Burrito Offer Creating Buzz Among Millenials
On Monday, February 8th, you were not able to find a single Chipotle restaurant open anywhere around the country until after 3 p.m. All 2,000 stores had a sign on the door announcing they’ll be closed...
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Email Marketing Tricks to Excite This Valentine’s Day
Valentine’s day is everywhere you turn, whether you’re attached, single or simply looking for a date for the night. Valentine’s Day has many meanings to many different people, celebrating loved ones...
View ArticleResponsive Email Designs Will Statistically Generate More Clicks
You’ve probably been bombarded with this fact from all digital angles, but smartphones are making a big splash and statistics show that they are the number one device used across the planet to access...
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March Email Madness – The Marketing Playbook
Just like the teams “making it to the dance” in the 2016 college basketball tournament, email marketing is all about strategy. Many advertisers are looking to turn the college championship tourney into...
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Direct Mail Never Goes Out of Style #FactFriday
#FactFriday time! Although people may think with the growth of email and the sky rocketing popularity of social media platforms, many marketers are dumping direct mail. This could not be more wrong!...
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Why Direct Mail and Email Marketing Are Better Together
Plenty of companies large and small formulate strategy for email marketing campaign, but adding direct mail to your marketing strategy is often more effective than email or mail alone. Increasing your...
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Give Your Email Marketing Campaigns a Spring Cleaning!
Spring has sprung and now’s the time to capitalize on the season of bright colors, warm weather and our favorite commercial holidays. Spring is one of the best times of the year to create promotions,...
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BMI Elite Celebrates Success!
Yesterday, BMI Elite proudly celebrated the launch of our new website and look and a milestone of our veteran employees! We greatly appreciate our BMI family who have been with us for 5 years and...
View ArticleEmail Marketing is a Great Way to Expand Your Client Roster
Email Marketing is no longer a stream of unwanted spam messages that should go straight to the trash. When approached correctly, it is quite possibly the most effective tool of promotion. While using a...
View ArticleEmail Marketing Tips for Mother’s Day
Sons and daughters will soon be celebrating their moms with flowers, brunch, lunch and gifts very soon. Now is the time for brands to turn to email marketing to engage shoppers for the holiday lead-up,...
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